Your Essential Guide to Researching a Company Before the Interview

So, you've landed an interview (yay!) or you are soon about to cross this path, and now it's time to prepare. One key aspect that can set you apart is how well you research the company. But hey, it's not just about impressing your interviewers (which is a big plus, by the way); it’s also about figuring out if this place is where you want to spend a good chunk of your day.

Let's break this down into manageable chunks:

1. The Company Website: Your First Stop :

Think of the company’s website as the official story they want to tell the world. It’s polished, and it’s professional, but it's also packed with info. Your Checklist:

• Check out the "About Us" page. what they are proud of, their history, their goals.

• Browse their products or services. Even if you’re not applying for a product role, knowing what’s on the shelf matters!

• Investor relations can be a goldmine if they’re publicly traded. Financial stability? Expansion plans? It’s all there.
  

2. Social Media is Your Friend :

Social media gives you a peek into the company’s public persona and how it interacts with customers and the community.

Your Checklist:

• LinkedIn is the professional facade. Look for posts, updates, employee activities.

• Twitter and Facebook can be more casual. How do they interact with customers? What's the vibe?

• YouTube might have product demos or even employee vlogs. Real people time!

3. Read Up on Recent Articles :

Staying updated with the latest news about the company can provide you with talking points during your interview.

Your Checklist:

• Use Google News to find recent articles about the company.

• Look for interviews with executives. They often share visions and new directions here.

4. Inside Stories: The Tea from Employees :

Understanding the employee experience can give you a realistic picture of working in the Organization.

Your Checklist:

• Read employee reviews on Glassdoor.

• Check out forums or discussion boards for unfiltered employee opinions. Reddit or Quora can have threads on specific companies. It’s like overhearing conversations in a café!

5. Munsow: Your Shortcut to Tailored Interview Prep :

In the world of interviews, knowledge is power. Embrace the advantage of Munsow for tailored interview preparation with top global companies and receive a quick overview on companies research at the tip of your finger.

Your Checklist:

• Opt for a role-specific mock interview on Munsow

• Post-interview, receive a comprehensive report with company and industry insights, role trends, along with interview improvement feedback and more.

• Download this report as a PDF for easy reference and efficient last-minute review.

6. Interview Prep: Turning Research into Questions :

The research you do should enable you to ask insightful questions, showing your genuine interest in the company.

Your Checklist:

• Formulate questions about recent developments or future plans.

• Think of questions that show you’ve done your homework. Ask about future plans or projects. It shows you’re thinking long-term.

7. Align Your Skills :

It’s not just about whether you fit the company, but also how the company fits you. It’s a two-way street.

Your Checklist:

• Identify how your skills and experiences align with the company’s goals. List your skills and experiences. Now, match them to what you’ve learned about the company.

• Curate your value in the context of their needs. Prepare examples. Stories stick more than statements.

8. The Career Page Speaks Volumes :

The career page often reflects the qualities that the company values in its workforce

Your Checklist:

• Note the language and keywords used in job descriptions. Identify the skills and attributes they repeatedly mention. It’s like a cheat sheet for their ideal candidate.

• Culture fit – buzzword alert! But seriously, what do they say about their work environment? Look for information about their work culture or employee development programs.

Researching a company thoroughly not only prepares you for the interview but also helps you decide if the company is the right fit for you. So, take your time, be thorough, and walk into that interview room armed with knowledge and confidence.

So, there you have it – your roadmap to acing that company research part of your interview prep. Remember, the more you know, the more relaxed you’ll feel walking into that interview room.